Pure Sunfarms’ Latest Cultivar, Kush God, Revolutionizes the Market

Introducing Kush God: the next big strain from Pure Sunfarms

Pure Sunfarms Corp., a flagship in the Canadian cannabis industry and a fully owned branch of Village Farms International, Inc., recently broadened its selection of high-quality dried flowers with the addition of Kush God, a distinguished new breed with a noteworthy heritage.

This remarkable new indica strain stands out due to its genetic background, deriving from two legendary strains: Pink Kush and Pineapple God, making it the first offspring of Pink Kush within the Pure Sunfarms breeding initiative and presenting a thrilling new choice for aficionados.

According to Orville Bovenschen from Pure Sunfarms, “Kush God represents the pinnacle of our genetic research, merging the distinct traits of our most celebrated cultivars. The crossbreed of our bestseller Pink Kush with the robust, frosty, and aromatic Pineapple God has resulted in a phenomenal strain that we believe will be enthusiastically received by consumers.”

Since its introduction four years ago, Pink Kush has consistently ranked as a top favorite among consumers, dominating sales records through 2023 in Ontario, Canada’s most extensive market, and maintaining its status as the nation’s most popular strain as of April 2024. Similarly, Pineapple God, another Pure Sunfarms product, has achieved considerable success in the premium flower sector since its launch in spring 2023, securing the title of the top premium flower product in the country.

Launched in B.C. in March, Kush God has swiftly ascended to the top 10 selling flower products in the province. Currently available in B.C., Ontario, Manitoba, and Saskatchewan, with plans to expand to Alberta shortly, Kush God’s arrival is perfectly timed for summer, promising a season filled with new experiences for cannabis enthusiasts across the country.

About Pure Sunfarms

As a global frontrunner in cannabis cultivation, Pure Sunfarms operates one of the largest cannabis production facilities worldwide. The company prides itself on its commitment to high-quality BC-grown cannabis, blending extensive agricultural expertise with top-tier operational efficacy in its advanced greenhouses in Delta, British Columbia.

Renowned as Canada’s leading brand for recreational dried flower and a top licensed producer, Pure Sunfarms continues to cultivate popular strains like Pink Kush, solidifying its reputation in the competitive cannabis market.

About Village Farms International

Village Farms leverages years of experience in high-scale, Controlled Environment Agriculture to venture into the rapidly evolving plant-based Consumer Packaged Goods sector, already known as a prominent supplier of fresh produce to major U.S. and Canadian retailers. Within the cannabis and CBD markets in North America, the Netherlands, and selectively globally, Village Farms aims to capitalize on new growth opportunities.

Its flagship Canadian operation, Pure Sunfarms, stands as one of the largest, most cost-effective greenhouse cannabis producers globally, and it remains one of the nation’s most popular cannabis brands. In the U.S., Village Farms’ subsidiary, Balanced Health Botanicals, is recognized as a leading CBD brand, with Village Farms exploring strategic entries into the U.S. high-THC cannabis sector, subject to legal and regulatory compliance.