Debuts Socially-Conscious Cannabis Brand StayMe7o

Carmelo Anthony’s Influence in the Cannabis Industry

With the introduction of his new cannabis brand StayMe7o, Carmelo Anthony, a notable former NBA player, embarks on a mission to merge his entrepreneurial spirit with social advocacy. This brand isn’t just another name in the vast cannabis market; it’s a beacon of change, dedicating a portion of its earnings to NuProject, an organization committed to aiding those affected by the War on Drugs.

A Visionary Partnership

StayMe7o marks its inception under the wings of Grand National, a newly formed cannabis-centric agency, which sprung from a collaboration with Lowd Cannabis’s Jesce Horton and Brandon Drew Jordan Pierce. This venture is not merely about selling cannabis products but aims to reshape brand creation and marketing within the cannabis sphere, setting a precedent for future endeavors.

Anthony’s Deep Dive into Cannabis

Anthony’s journey into cannabis was motivated by his personal use for recovery and soreness, leading him to explore the intricate world of cannabis genetics alongside the Lowd cultivation team. His dedication to understanding the plant’s effects on the body underscores a broader ambition to deliver products that promise more than just recreational satisfaction.

A Commitment to Social Justice

In a move that transcends business interests, StayMe7o forms a strategic alliance with NuProject, aiming to right the wrongs inflicted by the War on Drugs. By prioritizing distribution through Black- and Native-owned retailers in Oregon, Anthony’s brand elevates social justice, promoting minority-owned businesses in the cannabis landscape.

Championing Change Beyond the Court

Anthony’s initiative highlights a shifting paradigm in sports, where athletes are now recognizing cannabis’s value beyond its recreational appeal, particularly for recovery. The NBA’s adjustment of its stance on cannabis resonates with Anthony’s beliefs, heralding a new era where athletes can openly support and invest in cannabis ventures without fear of reprimand.